WARNING: What you are about to learn is going to change your business.
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Do you think this is a Sales Funnel?
Okay, so it is. But is it helpful? Nope, not really. A successful sales funnel does take you through each step of the purchasing journey: Awareness, Interest, Desire and Purchase...

But, if you are like most business owners, then you are probably thinking...."okaaaaay, but HOW do I do that?". And THAT is the problem. Like most marketing and sales advice out there - it's a great theory, but it doesn't give you ANY instruction. It provides hope with no plan to get from A to B, let alone A to Z.
The truth is, a sales funnel with no system is meaningless.
A system is defined as "a set of things working together as parts of a mechanism or an interconnecting network". So that's exactly what we have done. We've taken the typical sales funnel and built a systemized approach that integrates every point of a customer's buying journey to
help you make more money.
The system we build each and every client is custom designed to:
  • Grow your email list with interested leads
  • ​Attract new DREAM clients
  • ​Increase the lifetime value of every client in your eco-system
  • ​Increase the value of your cart
  • ​Automate follow-up sequences
  • ​Grow your business 24/7, 365 even if you are sleeping or traveling
  • Extend the funnel for retention
This is a representation of that system - and it's proven to work. But it still leaves most entrepreneurs with A LOT of questions! So for the first time ever, we are opening the vault to show you a peak inside the system that can turn any online business into a sales machine.

Take A Sneak Peek Inside...
Phase 1: Find your dream client
There are a lot of ways to get eyes on your business - organic social media, content creation, organic search, paid search, Facebook ads, word-of-mouth...the list goes on and on but...
how do you attract people who are willing
to do MORE than just double-tap your latest IG post?
If you want to scale your sales, your very first priority is to turn random strangers (who have never heard about your business before but need your services), into DREAM leads. This means finding clients who are actively looking to solve a problem that YOU have for the solution for and strategically placing you RIGHT IN FRONT OF THEM. You know when you see an ad and you think "that's kind of creepy because I was just looking for that?" Call it creepy if you want but that marketing magic is how we make YOU money.

So HOW do you catch their attention? How do we get complete strangers to raise their hand and say "help me!"? Simple. We present them with a few undeniable offers. The first offer provides them with immense value for FREE in exchange for their contact details. Keep reading to learn how and why.

HOW: Okay, so it SOUNDS simple, but the truth is it takes a lot of planning. A few things we have to think about are:

  • Who IS your dream client?
  • ​Where do they hang out online?
  • ​What is your DREAM client's true pain point?
  • What makes YOU the best solution?
  • What does your specific audience actually NEED? 
  • ​Do we offer them a free ebook?
  • ​A training video?
  • ​A challenge?
  • ​A survey?
It all depends on the market and what you're trying to sell them. The wrong lead acquisition funnel can result in a loss of money.

But why does this actually help you? 

WHY: Because regardless of what you give, when they take you up on the offer, that means they are at least somewhat interested in what you have to offer, and are likely to buy. 

Second, we want them to raise your hand and say "Let's hang out again!"
Phase 2: Wow Them!
Stack the value
Now that a stranger is a lead, we need to educate and sell them on your offer to transform them from leads to customers. Now, it's time to WOW them through sales presentations, compelling copy, and proven designs.

Here's a tip: The type of offer and the price of that offer dictates what kind of customer acquisition piece we implement for you. It could be a sales page with amazing copy, a webinar, a 3 part video series, or an extensive 5-part challenge. Selecting what to use is crucial but the secret sauce comes in the next critical step. No matter what form of sales letter we implement, the goal is always the same:
to prove that YOU are undeniably not just the best option, but the only option for them.
Writing good sales copy is pivotal and it takes a lot of practice. In fact, if you can only afford to implement ONE piece of advice, it would be this: pay a professional for GOOD sales copy.
Expert sales copy will tell a story that outsells a pretty page every time.
The key to creating an irresistible offer is to stack the value. You need to analyze your assets and your customer’s core needs and desires to create an offer stack that they can’t refuse. This is all about creating a perceived value greater than the cost. Some of the ways we can stack the value include offering:
  • A free demo
  • ​A free trial
  • ​Bonus items like a book, worksheet or white paper
  • Adding physical items to a digital product
  • ​An ebook
  • A chance to win something
  • ​A service element, like coaching
  • ​A different variation of your product (book vs audio book)
  • ​Order bumps, up sells, down sells and cross sells
Phase 3: Automate Your Life
Most businesses ignore automation, or they set it up but it's half-assed. That doesn't work! If you put crap into the system, you're going to get crap out. But after years of testing and implementing funnels, we know that the automated follow-up can account for more than 50% of your overall sales!

We also know that humans naturally have flaws and you've most likely lost at least a few leads because you didn't follow up when you were supposed to. The key is to create systems.

Once we capture a lead, we need to indoctrinate them into your brand, educate them and help them achieve their goals, or solve their problems, and continuously sell them on your offers. 

If there is no automated follow-up then you are definitely leaving money on the table. Not only does automation increase the value of each lead we generate for you...
 it also makes your life so much EASIER.
You’ll never have to worry about delivering another download, manually adding a lead to your pipeline or losing a lead EVER AGAIN. 

With marketing automation, you’ll send the right message, to the right user at the exact right moment. The best part? Automation increases the touch points throughout the customer journey, increasing the life-time value of every customer - while you sleep, play with your kids, vacation with your family...whatever it is you should be spending your time doing, our system makes sure that your business works 24/7, 365.
Like I said, MOST businesses skip this step. Probably because it can be time intensive and overwhelming. Maybe you are still wondering when automation would help you. Here are just a few examples of the times you should implement automation:
  • When a lead opts-in, but doesn't buy
  • ​When a customer buys your main offer, but not the up-sell
  • ​When a lead registers for a webinar but doesn't show up
  • ​When a lead shows up for a webinar but leaves before you show your offer
  • ​When someone lands on your sales page from an ad, but doesn't buy
  • ​When someone buys a course but hasn't logged in
  • ​When someone finishes your course and would be a good candidate for the next course
  • ​When someone books a call and you want to increase the odds that they show up
  • ​You don't close a lead on a call
I think you get the point: there are a lot of opportunities that automation can provide. One very important thing to remember about automation is to ensure that the messages you are sending are VERY targeted.
That means you are sending the RIGHT message at the RIGHT stage of their journey. 
If not, you will risk aggravating your leads and losing them forever. You need automation to feel as natural and personalized as possible. 

The more personal contact you can have with your customers at very unique and specific times during the purchasing decision timeline, the more likely you are to be able to move their desire from warm to hot, and get them to join your tribe.
Phase 4: Repeat the sale
It costs more to acquire new leads
Did you happen to notice that the typical sales funnel ENDS with a purchase? WHY?!
The biggest problem with a typical sales funnel is that it STOPS. Does that sound like a good return on your investment? The truth is, the sale never stops. Successful businesses are constantly establishing and nurturing relationships. 

The key is to keep nurturing customers and cycle them back through the funnel whenever you have a new offering. This is why our process places higher value on email marketing than other funnel builders. Our goal is to grow your list with HOT leads who are going to be EXCITED when you have a new offering. How amazing would it be to have a hot list that you own?! When you nurture your email list, making organic sales becomes so much easier. 

You’ve probably heard that email marketing is dying. Don’t believe it.
Here’s the thing: Email marketing has a potential return on investment of up to 4400% (source). It is the single best way to retain customers.
The trick to successful email marketing is consistency, optimization and automation. Phase 4 is what makes CNV Creative so unique.

You might think that you can reach more people on social media organically - so why pay for email marketing? But it couldn't be further from the truth.  You may not even get in front of most of your own followers for free with social media.

OptinMonster has gathered these stats on why reaching people on email leads to higher conversion rates:
The engagement rate on social media isn’t even 0.6%. Compare that to email’s average open rate of 22.86% and even its click-through rate of 3.71% and it's a no-brainer.
WHEW - That was a lot to take in!

The Way I See It, You've Got 3 Options.

Think about all the things you need to do. You need to: 

  • Craft compelling ad copy, imagery and placement
  • Perfect the audience interacting with your ads
  • ​​​Craft copy that builds trust
  • ​Talk to your lead's deepest desires
  • Convince them that you are the best solution to their problems
  • Design beautiful pages that guide visitors on their journey
  • ​Automate compelling emails 
  • Retarget lost leads
  • Implement all the tech
  • ​Consistently optimize your ads, email, landing page, order form, price and offer
  • ​Follow up with leads
  • ​... and more
You did not have to become an entrepreneur to do all this yourself. Your business needs to grow NOW... Not in a few years from now.

So, now that you know what's possible and what you'd have to do to make it work, you have three options. 

Option #1: Do nothing
Pretty self explanatory. Just stay where you are and don't try to grow your business. 

Option #2: Hire non-specialized service providers
I'm talking about a freelancer who doesn't have a system built specifically for you. Let's be honest here, when you outsource to a bunch of different freelancers, they just end up burning you. You basically have to become a talent scout to filter through all the garbage freelancers out there. As a business owner that's not what you should be doing with your time.

Option #3: Hire a team of specialists
Your third option is to work with specialists like us. A team with a proven system to get exactly what you need to consistently book new clients and stop wasting your time worrying about marketing and sales! By working with us, you'll finally have an automated system that 

consistently and predictably fills up your appointment calendar. 

If you want to discover the exact automated system to implement in your business today, then schedule a 20 min strategy call by clicking on the button below. 

It's totally FREE and you'll get a blueprint of exactly how we do what we do. We'll get to know your business to identify whether our system might be a good fit for you. We can also talk about price, timeline and any other questions you may have. 

Every client lead you don't book goes to your competitor.

It's your turn
We are currently accepting clients, but this won't last for long. Click the button below to apply, today.
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